Sustainable and ethical design: because it matters

What is Sustainable Web Design?

As the internet continues to grow, so does its carbon footprint. From the electricity used to power our devices to the servers that host our data, the internet uses a lot of energy. Web services are responsible for 10% of global energy consumption, and that is only expected to increase to 20% in the coming years.

Sustainable web design is about making websites that consider the environment. This can mean websites that use less energy, create fewer carbon emissions, and have a smaller ecological footprint. In other words: websites that are clean and efficient, using open-source software that is also honest, regenerative, and resilient.

Sustainable web design is not only important for reducing the negative environmental impact of the internet – but it is also critical for building a more ethical and just online world. By putting people and the planet first, we can create a better internet for everyone.

So how can we make sustainable web design part of our everyday practice?

  • Use green hosting providers: Look for hosts that use renewable energy to power their servers.
  • Optimize images: Large image files can take up a lot of bandwidth and slow down your site. Use tools to reduce file size without compromising quality.
  • Choose sustainable fonts: Some fonts are more sustainable than others. When choosing a font for your website, look for fonts that have multiple weights and styles, which require less energy to render.
  • Use sustainable coding practices: minify code, use a content delivery network, and avoid using too much JavaScript.

Sustainable web design is all about making small changes that have a big impact. By making sustainable choices in our design work, we can help reduce the environmental impact of the internet.

What is Sustainable Graphic Design and Printing?

Sustainable graphic design is a way of thinking about the environmental effect of what you’re designing. Making wise decisions when it comes to the form, size, and color of your designs can have a big impact on the environment.

There are choices you can make about paper, ink, and materials that will help reduce the carbon footprint of your design. This means that the emissions from printing your design will be lower and it will use less natural resources.

Sustainable graphic design is good for the environment and your business. When you make smart choices about how you design, you can save money and have less of an impact on the environment. Why not give it a try? You might be surprised at how much of a difference it can make.

View our work